When it comes to the offseason in sports, no one does it better than the N.B.A. Fans spend countless hours refreshing their Twitter feeds in hopes of seeing breaking news regarding their favorite teams. We decided to get in on the craze by announcing McDonald’s very own SuperTeam being formed on the new McPick menu.
Concept / Art Direction: Carolina Perez-Siam
Concept / Copywriting: Eddie Seiglie
ECD: Jorge Murillo & Monse Valera
DDB Alma / June 2017